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April, 1967:

Jackpot Promotions

DAILY MAIL, Thursday, April 13, 1967

Petrol pools firm misses jackpot

By PETER DUFFY

FOR three weeks a company running a scheme to boost garage petrol sales invested £510 a week on a huge foot­ball pools permutation – without winning a farthing. Last Saturday, the fourth week, the firm won £562.

An. official said yesterday: “What chance has the 5s.-a-week pools punter when we can’t hit the jackpot?”

The company is Jack­pot Promotions, of High Road, Seven Kings, IIford, Essex.

It is behind the give-away pools line scheme with which the Fina, Cleveland Discol, and Amoco petrol companies and independent garages are fighting the cut-price petrol war. read more

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