A recent, highly successful scratch card promotion was The Great Guinness Challenge' conceived by Don Marketing for London-based Allen Brady & Marsh and its client Guinness.
Posts from ‘April, 1983’
Following in the footsteps of Spot Cash
Incentive Marketing and Sales Promotion: Chambers’ move in promotional games
ARTICLE BEING ADDED TO OUR ONLINE ARCHIVE
Incentive Marketing and Sales Promotion: Chambers’ move in promotional games
April 1983
John Chambers, sales promotion manager at Allen, Brady and Marsh has become managing director of Don Marketing, one of the world’s leading promotional games companies.
Says Chambers ‘The computer printing and video revolution has opened up spectacular opportunities for new sales promotion techniques. Don Marketing is at the forefront of this new technology and the potential is enormous.’